Who should attend?
Accommodators of all sizes can benefit from this training series training series
Learn:
Pricing, Revenue, Distribution and Marketing Strategies for your accommodation
Workshop Details
Tamie Matthews from RevenYou will deliver 4 x 4-hour sessions that will ensure that the foundations of your accommodation business are strong and you have a solid understanding of all the elements.
You will upskill your knowledge, understanding & skills in:
- pricing
- revenue management
- distribution and
- sales & marketing.
Tamie brings with her a wealth of knowledge & practical experience in how to increase profit margins by using what is available for free or very low cost.
Session 1 - Identify your position and stand out in the market
This session will cover what makes you unique, how to price and send the rate to market.
Mon 4 April 9am – 1pm (COMPLETED)
Session 2 - Digital marketing strategy and Online Travel Agents (OTAs)
This session will focus on creating a Digital Marketing strategy that will embrace the marketing potential of the OTAs whilst creating a sales funnel to your website and a steady increase in direct bookings.
Thurs 28 April 9am – 1pm
Session 3 - Reviewing the past to act on the future
This session will be divided into two halves. First, we will focus on looking back and reviewing what has happened in the past and then creating an action plan. Then we will focus on the future and reviewing performance going forward making appropriate changes as you go along.
Mon 23 May 9am – 1pm
Session 4 - Experiential travel and contactless technology
In this session, we look at two hot topics in our industry. Experiential travel and contactless technology. We will look at your technology stack and how to build one that can withstand staffing challenges.
Tues 21 June 9am – 1pm
Location
Ramada Resort Phillip Island
2128 Phillip Island Road, Cowes
Morning tea provided
Cost
Free of charge for Phillip Island & San Remo Tourism Partnership
$200 for non-partners
To book
https://www.trybooking.com/BYJFH
For further information:
DPI Office - Phone 0466 620 856
Email - info@visitphillipisland.com.au
Website Industry - https://www.visitphillipisland.com.au/destination-phillipisland